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Every draft sounds like your team wrote it

goals.ac reads your site into a voice guide you can edit. Each draft pulls in the passages that fit its topic, so the tone holds from the first article to the fiftieth.

Your voice, saved once and used on every draft

goals.ac brand profile: voice and tone tags, company, industry and target audience
  • Voice read from your site
  • Re-scan any time
  • Audience used at draft time

How it works

  • 01 / 04

    Editable skill doc

    Markdown guide you can rewrite, do's, don'ts, glossary.

  • 02 / 04

    Topic retrieval

    The few passages that match the keyword and format.

  • 03 / 04

    Re-ingest when the site moves

    Sitemap, GSC top pages, or CMS site-graph when connected.

  • 04 / 04

    Humanizer after draft

    Optional cadence pass before approve, still your call to publish.

Skill doc in, passages out

Scrape builds an editable markdown guide. At draft time we pull the few passages that match the topic.

brand-voice.md · editable
Voice
- Direct. Short sentences. No "leverage" or "synergy."
- Founder talking to a peer, with specifics from real work.

Never
- Fake urgency ("limited time")
- Invented customer quotes

Glossary
- "desk" = the content workflow, not furniture
- "Action Queue" = GSC-grounded next work

For keyword pipeline forecasting, retrieval might surface:

  • About · /about

    We write for operators who already know the category. Skip the 400-word preamble.

  • Blog · /blog/pipeline-forecasting

    Forecast confidence beats activity metrics. Name the stage, then the risk.

Studio and SEO Chat both read this. You can paste overrides, edit the skill, or re-ingest from sitemap / CMS when the site changes.

Request access

Common questions

How long does brand setup take?
Initial scrape usually finishes during onboarding in under 10 minutes. You can edit the skill after.
Is this just a style prompt?
No. Scraped pages become a skill doc plus retrievable passages. Generation uses both.

Ready to run the desk?

Request access, connect WordPress (or another CMS), and ship with approve-before-live gates.